Ugh yes, nailed it!

Thank you for posting, I never really pursued this but just downloaded Airalo for an upcoming trip and I’m really excited to not pay $10/day with my carrier!!!

Cardboard boxes, paper bags, and sheets of paper are all better than anything I could buy my cat, haha. But all cats are different! He also loves to hunt birds (part of why he’s indoor only) so bird toys with birdsong were his favorites for years. I’d recommend not spending a lot until you “learn” your cat! And also, if you’re getting a kitten or a youngish kitty, they will be way more playful and like anything you throw at them!

A vet once called them “princess paws” and we’ve used that term ever since!

Aw thanks! I mostly lurked on the other site but I’d love to make this a good place for good people :) and when you can’t sleep after taking the dog out, and someone asks about the exact tightrope you’ve been walking for years, what else do you do but write a long, sleep deprived answer? Lol

Hi! I’m a wedding florist and educator in the US. I also have PiHole running at home (thanks to my partner) and feel the same way about social media - absolutely hate it, no personal accounts, and it’s only for the business.

Edited to add: I draw a hard line in my business with paying Meta or Google to advertise. I have never paid Zuck a dime. I also refuse to use TikTok because it’s a privacy nightmare.

Here’s how I handle different marketing channels:

SEO - my bread and butter - allows me to blog useful things and not feel slimy. Try to blog about things “upstream” from your services that couples would hire first - venues, planners, caterers maybe.

Instagram - I’m a florist, it’s a must. I used to use a separate device but after forgetting it at a wedding for behind-the-scenes shots, and the having to transfer everything over, I just gave up. I have Instagram on my main phone and it annoys me. I have mic/photo permissions turned off unless I post a story/reel. I use Tailwind for IG and Pinterest static posts.

Facebook - I don’t use the app, just desktop. have a FB page but I rarely log in. Tailwind allows me to post my IG post to FB without logging in.

Pinterest - I don’t use the app, just desktop. And I use Tailwind to schedule. To be honest I do not get any leads from Pinterest, so I stopped caring about it.

Networking - This is another key source of leads for me. We have several local wedding vendor groups here, and I belong to all of them. And I go to meetings regularly. I highly encourage you to go out and meet the people who will eventually refer you! (But never ask for a referral/preferred vendor until you’ve worked together at least once.)

The Knot/WW - Worth having a free listing. Only worth having a paid listing if your service is low cost and you’re interested in volume. Are there French sites like those you could be listed on, some kind of directory?

Wedding shows - I’ve never done a wedding show but some people have lots of success. Whatever you do, make sure you make them book a consultation with you right there at the booth. Otherwise you will lose them. It’s not enough to gather emails (although, do that too) because they will be getting a billion emails after the show from vendors. Be the first in their inbox. Have an incentive for scheduling their consult that’s not a discount (e.g. bigger photo book if they end up booking with you or something).

Hope that helps! Never keep doing a marketing method that isn’t bringing you the right people. It’s a waste of your time and you can’t do all these things, you’ll go mad! Please DM me if you have questions or wanna chat more, I’m happy to help. Je parle français aussi, mais seulement après café :)

I don’t manage our PiHole, so easier said than done. I’m the non tech spouse (although not clicking ads or on TikTok all day, lol) but I can’t bug my spouse in the middle of the day to whitelist something for me. I can easily disable it myself and it takes 10 seconds. I could learn how to whitelist, but TBH I have enough tech to keep up with for the business already.

My most frequent issue is that links created through an email service provider like ConvertKit will get blocked by PiHole.

I’m a small business owner and so I get a lot of other people’s newsletters, on purpose. I like seeing what mentors and colleagues are doing with their businesses. But a link to their website, a blog post, anything really will almost always be blocked by PiHole if it’s sent via an ESP. This kind of “tracking” (email clicks from a small biz I know and trust) is something I am totally fine with.

It’s easy to disable for 1 minute to click through, but sometimes I forget that the PiHole is active and I can’t figure out why the links aren’t working.