• Open source
• Reasonably privacy respecting (could be better OOB)
• Extensions that further enhance privacy and remove unwanted annoyances from pages
• Cool logo

I’ve been using it for years, first out of disdain for Internet Explorer, now out of disdain for Google Chrome. I just do not trust the corpos at all, and Firefox has always been solid(outside of a few years in the '10s).

Because I enjoy freedom and privacy

Because it’s one of the last few browsers that’s usable and not based on Chrome/Chromium

Because it’s privacy focused. Also because it’s not based on Chromium. It’s the only one keeping us from having a Google browser monopoly

Because it’s extensions have so much more access to the software. Privacy is easy. The biggest of all is Temporary containers. That extension is a godsend for developers. Also, chromium is shit.

Becuase the other browsers suck.