Yeah the matching donations was the obvious answer. It’s honestly a decent way to do charity as a company (obviously bigger ticket contributions are good, too), because it rewards them for their choices by increasing their value, and your contributions are going places that have some support behind them from your employees. Finding worthwhile causes that don’t get money has value, but it’s really hard and expensive to do.
The first time I looked into this, I thought it was fake, but turns out I was checking the wrong year.
I appreciate them donating at all, but that’s about the price of one Macbook per year - my girlfriend’s most recent Macbook was $5,500
Edit: It looks like these donations may come from Apple matching donations (pdf warning)
Yeah the matching donations was the obvious answer. It’s honestly a decent way to do charity as a company (obviously bigger ticket contributions are good, too), because it rewards them for their choices by increasing their value, and your contributions are going places that have some support behind them from your employees. Finding worthwhile causes that don’t get money has value, but it’s really hard and expensive to do.